Pet owners know that the greatest way to spend Valentine’s Day isn’t with Prince Charming—it’s with the four-legged friend who loves you unconditionally all year round.
Studies have shown that pet ownership and celebrating Valentine’s Day seemingly go hand in hand. It’s estimated that about half of all pet owning Americans will make sure to buy a token of their love and affection for their furry Valentines.
Pet related Valentine’s Day gifts are among the top selling items every year.
Overall, dog owners spend more money on activities outside of the home like going to concerts, visiting movie theaters and attending sporting events. Cat owners are typically homebodies, but they also tend to have a hobby that’s particularly relevant to Valentine’s Day. They are also big fans of romance novels.
In all, it is estimated that pet owners around the world will spend between $800 to $900 million on Valentine’s Day gifts for their pets.
When most communications of love now take place through Facebook, e-mails, and texts, pet owners are increasingly grateful for the unique connections they have with their dogs and cats.